Items where Author is "Nicolas Cevin, Abizha Hartono"

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Thesis

Nicolas Cevin, Abizha Hartono (2022) SKRIPSI: Pengaruh Hedonic Shopping Motivation, Promosi Penjualan, dan Daya Tarik Iklan terhadap Online Impulse Buying pada Masyarakat Berpenghasilan Rendah di Yogyakarta. Masters thesis, STIM YKPN Yogyakarta.

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